Created for VISIT FLORIDA, this destination campaign follows a group of millennial friends experiencing Florida's Treasure Coast through outdoor adventure, beaches and waterways, baseball, dining, nightlife and local culture.
Horseback riding along the Atlantic coast creates an unforgettable St. Lucie, Florida experience.
Florida wildlife becomes part of the experience while exploring the natural areas of St. Lucie County.
An airboat ride offers a fast-paced way to experience Florida's waterways and wild landscapes.
Friends take in an evening of baseball as part of the St. Lucie, Florida destination experience.
Baseball brings friends together for a classic Florida evening in St. Lucie County.
Big reactions and memorable moments from a night of baseball in St. Lucie County.
Kayaking through mangrove-lined waterways offers an immersive look at Florida's natural side.
Getting close to nature while exploring the waterways and coastal environment of St. Lucie County.
Clear kayaking puts visitors right on the water for an up-close Florida outdoor adventure.
Exploring public art, architecture and local culture during a St. Lucie, Florida getaway.
Sharing cocktails and a meal highlights the food, hospitality and social side of a St. Lucie visit.
Creative cocktails add another layer to the local dining and hospitality experience in St. Lucie.
Exploring the historic Sunrise Theatre and the culture of downtown Fort Pierce, Florida.
A night out with friends captures the relaxed, social side of visiting St. Lucie, Florida.
Cocktails and good company showcase the dining and nightlife side of a St. Lucie getaway.
Created for VISIT FLORIDA, this Polk County campaign showcases a luxury couples getaway through golf, wellness, local agriculture, architecture, dining and distinctive accommodations throughout Central Florida.
A relaxing spa experience showcases the wellness side of a Polk County getaway.
A quiet morning and a cup of coffee make a vacation stay feel like home.
Relaxing on the porch and settling into the slower pace of a Central Florida getaway.
Sometimes the simplest vacation moments make the best memories.
An evening out highlights Polk County's lively local dining and nightlife scene.
Ice cream, a Florida sunset and an unexpected rainbow make for a pretty memorable evening.
Local dining gives visitors another way to experience the personality of Polk County.
Exploring Florida's agricultural heritage among the citrus groves of Polk County.
Local agriculture and hands-on experiences connect visitors with another side of Central Florida.
A little friendly competition adds to a laid-back Polk County vacation.
Golf and wide-open Florida landscapes are part of the destination experience in Polk County.
Championship-style golf and distinctive Florida terrain create memorable outdoor experiences in Polk County.
Exploring the architecture, design and cultural attractions that make Polk County distinctive.
Color, light and architectural detail become part of the visitor experience in Polk County.
Discovering the remarkable architecture and cultural spaces of Central Florida.
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